Both Promotions and Coupons are great tools to drive more traffic to your store and to generate more sales.

Coupon codes can be used by customers at the time of checkout. These are great for when you want to test the performance of an ad campaign that provides customers with a coupon code.

Promotions are similar to coupons, but they are set at a storewide level, making them ideal for special events and holidays.

If you'd like more information on coupons, head to this help article.

To learn more about promotions, check out this help article.

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